R K Swamy Ltd IPO: Issue Details, Open/Close Date | Research 360 by Motilal Oswal
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R K Swamy

CMP

272.85

+4.15 (1.54%)

  • DRHP
₹288

Offer Price

₹ 423.56 Cr

Issue Size

₹ 14,400

Min Investment

25.94x

Times Subscribed

50

Lot size

Time Line

  • 04
    Mar 2024
    Open
  • 06
    Mar 2024
    Close
  • 07
    Mar 2024
    Finalisation of Basis of Allotment
  • 11
    Mar 2024
    Initiation of Refunds
  • 11
    Mar 2024
    Transfer of Shares to Demat Account
  • 12
    Mar 2024
    Listing Date

Shares Offered

Number of Times Subscribed

Objects of the Offer

  • Deepen existing client relationships, expand our client base, while focusing on key sectors.

  • Focus on creation of digital content at scale.

  • Expanding our presence in domestic and international markets.

  • Focus on new initiatives aimed at enhancing our product and service portfolio.

  • Continue to focus and invest in talent retention, enhancement and expansion.

Strengths

  • Integrated marketing services provider serving clients for 50 years.

  • 15 year track record in the Data Analytics and Marketing Technology segment, with a proven ability of producing digital content at scale, a leader in the business of market research.

  • Well established brands across segments with experienced Promoters and a professional Senior Management.

  • Well diversified customer base with long standing relationships.

  • Established internal infrastructure for efficient delivery of services.

Risks

  • Its business is concentrated around key clients, which account for a significant amount of its revenue. If the company fail to retain these clients, or diversify its client base or if its key clients reduce their marketing budgets, the company`s business, revenue growth, results of operations, cash flows and financial condition may be materially and adversely affected.

  • Its revenues are highly dependent on certain key industries. Any decrease in demand for marketing services in these industry verticals could reduce its revenues and adversely affect its business, financial condition and results of operations.

  • Digital marketing and Integrated Marketing Communications form a substantial part of its offerings and hence are the company`s major source of income. Any changes in trend, decrease in digital advertisement/ Integrated Marketing Communications-spend by its clients or inability or delays in aligning its offerings with market trends and technological advancements, could have a material adverse effect on its business, revenue growth and results of operations and financial condition.

  • If the company is unable to consistently upgrade its data analytics capabilities in line with the latest technologies or if its data-based predictions are wrong because the company`s technology hasn`t evolved enough or due to any other reasons, it may adversely affect its quality of services and clients` satisfaction. The cost of implementing any new technologies could adversely affect its business and financial condition.

  • Clients may delay or default on their payments. This could adversely affect its business and financial condition.

Company Promoters

Promoters Holding

Issue For IPO
78.73%
Pre Holding

78.73%

Post Holding

-

Top Promoters Holding

Financials

All values in Cr

Mar-2022 Mar-2023 Mar-2023 3-Yr trend
Revenue 234.41 (35.10%) 292.61 (24.80%) 22.20 (-)
Gross Profit 234.41 (35.10%) 292.61 (24.80%) 22.20 (-)
Net Income 234.41 (35.10%) 292.61 (24.80%) 22.20 (-)
Assets 234.41 (35.10%) 292.61 (24.80%) 22.20 (-)
Liabilities 234.41 (35.10%) 292.61 (24.80%) 22.20 (-)

Peers

Company Name Revenue (Cr) Net Profit (Cr) Assets (Cr) Liabilities (Cr) ROE EPS BVPS Current Ratio Debt to Assets
R K Swamy Ltd 292.61 31.26 82.65 37.41 22.20 70.31 101.73 1.07 0.42
Affle India Ltd 1,433.96 244.59 2,010.69 2,010.69 16.69 18.43 110.17 12.16 0.07
Latent View Analytics Ltd 538.76 155.43 1,263.06 1,263.06 12.87 7.63 58.93 12.30 0.00
Vertoz Advertising Ltd 82.81 11.04 130.20 130.20 10.77 9.22 85.59 8.47 0.08

Book Running Managers

  • SBI Capital Markets Ltd
  • IIFL Securities Ltd
  • Motilal Oswal Investment Advisors Ltd

Registrar & Transfer Agent

KFin Techologies Ltd

Karvy Selenium Tow-B,
31&32 Financial Dist,
Nanakramguda - Hyderabad-500032
Phone : 91-40-67162222 Fax: 91-40-23001153/23420814

Company Contact Information

# 19 Wheatcrofts Road,
Nungambakkam,
Chennai - 600034
Phone : +91 22 4057 6499 Email : secretarial@rkswamy.com www.rkswamy.com

Offer Related Information

Initial public offering of 14,733,883 equity shares* of face value of Re. 5 each ("Equity Shares") of R K Swamy Limited ("Company" or the "Issuer") for cash at a price of Rs. 288.00^* per equity share (including a share premium of Rs. 283.00 per equity share) (the "Offer Price") aggregating Rs. 423.56 crores* (the "Offer"), comprising a fresh issue of 6,033,883 equity shares* aggregating Rs. 173.00 crores* ("Fresh Issue") and an offer for sale of 8,700,000 equity shares* (the "Offered Shares")... More

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